Amazon is testing artificial intelligence-aided dubbing for select movies and shows offered on its Prime streaming service.

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Amazon is launching a new pilot program for testing AI-powered dubbing for select licensed Prime Video movies and shows.

Amazon’s Prime Video AI pilot is the most recent development in the company’s rollout of its AI dubbing technology. The company published a step-by-step AI dubbing tutorial in July last year, instructing users on how to use auto-dubbing using Amazon Translate, Amazon Bedrock, and Amazon Polly.

AI-aided pilot program will take a hybrid approach to dubbing in which localization professionals collaborate with AI to ensure quality control

Amazon’s Prime Video has launched a pilot program using AI tools to dub select movies and series into English and Latin American Spanish. The initiative, which launched Wednesday, is intended to make the streaming service’s “vast streaming library accessible to even more customers,

The feature is rolling out on 12 series to begin with, and is likely to expand to other Prime Video titles. There will soon be a new way to watch Prime Video titles in your preferred language. The Amazon-owned streamer announced this week that it is launching a pilot program for artificial intelligence-aided dubbing on select TV series,