Explore the latest skincare, beauty, and fragrance launches in Dubai for 2024 and early 2025. From Huda Beauty's UBE launch ...

Do LED masks really work? Since popping up on Emily in Paris, Victoria Beckham’s socials and Trinny Woodall wearing one for online tutorials, LED masks are now everywhere. While the at-home devices ...

K-beauty brands tend to embody a skin-first philosophy, which prioritizes your skin's natural beauty and health.

Everything you need to know about Shark's CryoGlow Mask, which features LED light therapy and cryotherapy in one easy-to-use ...

Most of us can’t imagine life without our beloved heat styling tools. But here’s the thing: those scorching temperatures can ...

If you’ve ever seen a beauty influencer don one of those mildly creepy red light masks, you might have wondered if they ...

Most of the world's population is exposed to polluted air and or those living in cities with chronically bad air, the smog ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Our editors tested 18 popular sheet masks on a range of skin types and face shapes to find the best ones worth your money.

For those looking to dip their toes into red light therapy, the Solawave 2-in-1 Skincare Mini ($89) is a great starter tool ...

Fiberglass in lip-plumping glosses, petroleum in moisturizers and parabens in shampoos. Sugar, pumpkin, chocolate, strawberries and honey in facial masks and scrubs. Which group sounds more ...

This editor tested the new Shark CryoGlow Cooling & LED Face Mask and compared it to others on the market. Read her thoughts ...