A new report from the World Federation of Advertisers found that 80% of brand leaders worry about their agency partners using ...

Meanwhile, many large brands are already getting more referral traffic from SearchGPT than Perplexity, new BrightEdge research shows.

Gemini Data, which offers an enterprise AI platform, has sued Google for calling its own AI service by the same name.

Google has been on a roll lately with its AI-powered offerings for advertisers: the company introduced a raft of new features ...

AI tools such as ChatGPT and Google Gemini are only the start. Explore Google's NotebookLM that turns your content and notes ...

Learn how to adopt AI safely, build trust and manage risks while keeping employees and customers at the heart of your ...

For better or worse, brands dominate Google search results. As more results are generated by AI and machines start to understand the offline and online world, big brands are only going to get ...

Gemini Data has sued Google for using the name "Gemini" for its AI tool. Gemini Data claims Google was aware of their ...

Alphabet's Google has been hit with a lawsuit over its Gemini artificial intelligence system by a small San Francisco AI ...

The BrandTech Group announced a series of initiatives aimed at setting guidelines for the ethical use of generative AI.