Sinenhlanhla Mdiya, marketing and communications manager at Basa, discusses the company’s new corporate identity, delving ...

A strong and consistent visual branding strategy ensures your business has the potential to stand out in a crowded market.

In this comprehensive guide, we'll walk you through the process step by step, from defining your brand's identity to creating a buzz-worthy launch strategy. Let's dive in! Understanding your target ...

"This change ensures maximum staffing is available to support the stronger in-person identity proofing requirement," according to the release Wednesday. Approximately 73.2 million people receive ...

Continuous learning and adaptation are vital for sustaining relevance in personal branding. Your personal brand is your identity; invest in it to unlock potential and success. The trust economy has ...

My final advice? I will leave you with this: use it as an opportunity to refine your identity. Look at your brand. Your voice. Your perspective. If you can become aware of your feelings ...

A 2024 report by Houlihan Lokey pegs IPL’s brand value at $3.4 billion, up from $1.8 billion in 2022. IPL 2025 is set to grow only bigger, with over 200 brands expected to play ball this season ...

Design for performance. Beautiful motion is worthless if it creates friction or slows down user experience. Technical implementation must be considered from the start. As technology continues to ...

Hindalco Industries has unveiled a new brand identity, marking its transformation from a materials supplier to an engineered solutions provider. The refreshed identity highlights its role as a ...

Puma on Thursday (March 20) unveiled its largest global campaign to date and one that sees the sportswear company evolving its brand identity with an eye on long-term, sustainable growth, per details ...