Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same ...

This year saw the release of some major rebrands and new logos, plus real innovation in sectors – from death to the law – that have previously proved resistant to modern branding techniques. We ...

Does a logo need to get overhauled every so often to show the brand has a fresh identity? Or should it stay mostly the same to maintain consistency? The answer seems to be that it depends on the brand ...

All uses of CU Boulder logos and branding must comply with the official University of Colorado branding policy and the specific guidelines for student organization logos, typefaces and colors outlined ...

When applied thoughtfully, and in the appropriate contexts, CU Boulder’s logos and design elements create a cohesive and impactful brand experience for all audiences. Logos, Lockups and Seals At the ...

While distinctive brand assets are recognised as key to effective branding, recent design trends are resulting in the oversimplification of logos (and brand worlds). In recent years, a design trend ...