Anyone with blonde hair will know the struggle of trying to keep brassiness at bay. The same goes for grey hair, but because we use hard water to wash our hair and live in an urban area where there is ...

Emma Aerin Becker is an experienced beauty writer, focusing on shopping roundups, digital features, and trend stories. She's ...

Think jewelry, clothes, accessories — and hair’s the ultimate accessory! After years of ashy tones bringing ... A lot of people think purple shampoo is a must for blonde, but with this look ...

Addison Rae is always at the top of our style and beauty inspo lists. The rising pop star is known for showing off her eclectic and very Y2K -leaning aesthetic. And now she's leaned into a very ...

If you love the look of red hair but don’t want to give up your (literal and figurative) brown roots ... the diligent use of toning hair care (purple shampoos, for instance) and the avoidance ...

Along with the frequent salon visits, maintaining healthy, non-brassy locks involves a litany of rituals, including shampooing with purple shampoos ... brown-black to help boost color-treated hair.

Purple shampoo is great for those with blonde, silver, platinum, or highlighted hair, while blue shampoo is best suited for those with brown hair, especially those with highlights or balayage, as it ...