Campaign Middle East on MSN12d
The currency of influence in Saudi Arabia’s global branding
Istabraq's Charles Mitchell explains how a currency symbol is shorthand for influence, and how Saudi Arabia is shaping its ...
Ahlan Live2d
The UAE Dirham just got a major glow-up
The Central Bank of the UAE (CBUAE) has officially introduced a brand-new symbol for the UAE Dirham, reinforcing the ...
Gulf Business on MSN2d
UAE rebrands the Dirham and readies digital currency launch
The Dirham — the UAE’s official currency which has been in existence since 1973 — now has a new symbol as part of a new digital push. The Central Bank of the UAE (CBUAE) revealed on Thursday the new ...