Another key aspect of the success of Duolingo’s marketing strategy is allowing users to feel a sense of community. This is done through a psychological phenomena known as social proof, Haberman ...

A company’s social media marketing team doesn’t need a large staff or budget to be successful, but it does need support from leadership. That’s according to Duolingo’s Zaria Parvez, the senior global ...

Here’s what makes a great marketing stunt—and how to turn a moment into momentum. Duolingo has perfected the art of ...

Duolingo’s Latest Stunt Reveals an Innovative Marketing Strategy Here’s what makes a great marketing stunt—and how to turn a moment into momentum. EXPERT OPINION BY ROBIN LANDA , PROFESSOR ...

Duolingo’s playful and purpose-driven marketing strategy has made its lime-green owl into a global icon. In a sea of apps and ...

Duolingo is continuing to explore AI-related partnerships to improve its curriculum, despite backlash from a recent announcement. But there’s way more to the unicorn language learning app’s strategy ...

Duolingo’s Welcome Project delivers 24-hour English test results, helping students meet visa deadlines and reduce stress when ...

The course teaches users how to play chess, from how each piece moves to planning a winning strategy. The course is Duolingo's first since its music and math courses were released in 2023 .

The marketing strategy: make learning fun (and unhinged) For anyone still trying to figure out why Duolingo does what it does, Kuczynski (pictured above) breaks it down: “Our product is built on ...

Language learning platform Duolingo has announced plans to go "AI-First," a strategy that will integrate AI into more of the company's workflow and eventually eliminate contract workers. "AI is ...

Online-language learning app Duolingo has unveiled its plans on becoming "AI-first". In a LinkedIn post on Monday (28 April), the beloved brand said that it will be making the platform shift to AI ...

Duolingo’s playful and purpose-driven marketing strategy has made its lime-green owl into a global icon. EXPERT OPINION BY ROBIN LANDA , PROFESSOR, KEAN UNIVERSITY @ RLANDA Jan 11, 2025 ...