This article may contain personal views and opinion from the author. Phones are boring. Back in the old days, we used to have really cool devices in all kinds of shapes and forms, with different ...

For nearly 20 years now, tennis has been using Hawk-Eye ball-tracking technology and it’s been mostly well-received. By 2009, it was being used in cricket, and by 2012, it was being used in soccer.

Alphabet Inc.’s Google is in final talks to acquire AdHawk Microsystems Inc., a maker of eye-tracking technology, part of a renewed push into headsets and smart glasses. The technology giant intends ...

Memphis is the only AAC team in Jerry Palm's NCAA tournament field in his latest bracket. Will the top-seeded Tigers take care of business in the AAC tournament, or will a different team steal an ...

Google LLC is reportedly in final talks to acquire AdHawk Microsystems Inc., a maker of eye-tracking technology, for $115 million. According to Mark Gurman at Bloomberg, who references “people ...

Bryce and his team at the University of Florida Transportation Institute conducted a study using eye tracking technology with transit drivers to explore potential safety improvements and training ...

The findings are published in the journal Educational Studies in Mathematics. "Tracking eye movements in a single system using a webcam, recognizing learning strategies via patterns and offering ...

Research from Co-op’s media network – in partnership with Lumen Research, an eye-tracking technology company and expert in consumer attention – has evidenced the recall power of advertising in a ...

Eye-tracking technology has leveraged these findings. They analyze children’s gaze patterns while they watch social interactions on video. Unlike conventional behavioral evaluations, which rely ...