FIFA has been around since 1993 but Ultimate Team launched in 2009. Rather than playing as an existing team, the mode allows players to build up their own side made up of players from different ...

Loot boxes are clearly lucrative – in 2016, EA’s CFO Blake Jorgenson revealed that the company makes around $650 million (£527m) a year just from the Ultimate Team mode.

After I'd wrapped up my interview with EA's Chief Experience Officer Chris Bruzzo on FIFA's loot boxes, I felt like I was clear on one thing: the company is willing to lightly edit the way ...

FIFA’s Ultimate Team is a hugely-popular online mode where users open packs of virtual cards and can add the randomly-inserted players to their team. The fact you’re paying for the decks, and ...

But with sentiment having turned strongly against loot boxes, EA has been looking at ways of making them more palatable, including with FIFA Ultimate Team "Preview Packs," which players can "open ...

FIFA Ultimate Team tries out loot box previews. Limited-time event using "preview packs" where players can see which cards they'll get before they pay for them.

EA Sports' FIFA 23 Ultimate Team deep dive trailer.Watch on YouTube. Last month, the UK government stopped short of taking action on loot boxes, despite finding that players who buy loot boxes are ...

EA has made the decisions to allow players to preview packs before they purchase them in the 'Ultimate Team' mode of 'FIFA 21' ...

FIFA 23 will continue to feature loot boxes and micro-transactions in its Ultimate Team mode, it has been confirmed. The mode lets players recruit famous footballers to their virtual teams as if ...

Peniket is far from the most cautionary example of unchecked loot box spending. One UK-based FIFA Ultimate Team player in his thirties told Eurogamer he'd spent over $10,000 in two years on the ...

20 per cent of EA's net revenue came from selling Ultimate Team packs last year - making them over £850 million EA has expressed "concern" over a new law in the that could see it banned from ...

EA, after speaking to Belgian authorities, has agreed to follow the other games and specifically stop selling FIFA points which can then in turn be used to buy loot boxes, or player packs.