Facebook is helping broadcasters plan and promote their Live streams ahead of time, and assemble their audiences in a waiting room so they have viewers the second the camera starts rolling.

Facebook Live is an effective way to reach customers. Learn how to utilize Facebook Live Q&As to connect with customers, answer questions and drive sales. ... Convert leads during your Facebook Live ...

Facebook said that it would be applying what it called a “one strike” policy to Facebook Live that would ban users who violate the platform’s community standards once from using the live ...