Traditional marketing encompasses all of the activities used to create consumer value. Under the practice of marketing, advertising is one major tool used to promote products and services to the ...

Yep, Marketing Smarts Live viewers, that's just a taste of what we have coming for you today. Hello to all my Marketing Smarts Live viewers today. I’m super excited to bring you episode 28 of the ...

HighCo announces that it has entered exclusive negotiations with SMP SAS, a subsidiary of Groupe La Poste, over the acquisition of certain businesses offering promotional marketing solutions. As part ...

A sexual wellness brand has seen a surge in interest after being mentioned on Steven Bartlett's Diary of a CEO podcast. Intimacy Melts by US wellness brand Foria were praised by intimacy expert ...

Google Marketing Live 2025 was a whirlwind of announcements, with over 30 new product updates and features unveiled, most of them powered by AI. The event highlighted Google’s commitment to ...

Software engineers, product managers, technical program managers, product marketers, and legal staff were most impacted by Microsoft’s latest round of layoffs. New data from the Washington state ...