Rolex also announced updated dial colors for the volume Oyster Perpetual watches and more gold options with the dressy 1908 and pricey Sky-Dweller models that tend to attract the CEO set.

The Oyster Perpetual Land-Dweller combines innovative technology with refined aesthetics and is available in two sizes: 36mm ...

The Land-Dweller is certainly the big news of the day from Rolex, as this is the first all new line of watches since the ...

Anniversaries abound across the fair, adding a sense of heritage and continuity, while an overarching feeling of optimism and ...

To find the first truly new collection before that you have to go back more than a decade to 2012, when the brand launched the Sky-Dweller. That means Rolex hasn’t put out a new sport model ...

Rolex has officially launched the Oyster Perpetual Land-Dweller at Watches and Wonders. As the latest addition to the brand’s legendary lineup, this new watch represents the pinnacle of Rolex’s ...

Rolex reveals all-new Land-Dweller model at Watches and Wonders 2025, complete with new honeycomb dial design. The company used the show to announce new variants of its GMT-Master II, Datejust ...

To find the first truly new collection before that you have to go back more than a decade to 2012, when the brand launched the Sky-Dweller. That means Rolex hasn’t put out a new sport model ...

It is March 24, and I am sitting in the Geneva headquarters of the watchmaker with the platinum version of its brand-new, not-yet-announced Rolex Oyster Perpetual Land-Dweller in my hands.

But even with all that happening, the smart money—when it comes to what'll get the industry talking—is on the Land-Dweller. Rolex/Florian Joye The Oyster Perpetual Land-Dweller 40 in 950 platinum.

To find the first truly new collection before that you have to go back more than a decade to 2012, when the brand launched ...