Larry Wells, founder of Big Boy Kustoms & Restorations, crafts unique sneakers for those who cherish standing out.

"This AJ1 repurposes the imperfections found on early samples to turn the unexpected, archival moments into a modern design." ...

UCLA guard Kiki Rice, the first female athlete to sign an NIL deal with Jordan, has been a key part of the Bruins' run to the Final Four this season.

Jazz Chisholm Jr. reps "One Piece" with his latest custom cleats. Check our Sneakers news for more upcoming releases and ...

Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

Devin Booker, Kevin Durant, Jason Kidd and Chris Paul, all current or former Suns players, are among those who have been Nike ...

Whataburger and Spurs fans, here's your chance to nab some unique custom-made merch. The Texas-founded burger joint and the beloved San Antonio basketball team are working together for the Spurs Super ...

Today is your day. Foot Locker is selling Jordan Retro 13 shoes for only $160 right now. The list price of the shoes is $200, so buyers are saving 20%. The Red/Orange colorway is the style on sale ...

To coincide with his move to LA, Doncic debuted his fourth signature Jordan Brand basketball shoe against his old team. The Luka 4 features an evolution of Jordan Brand’s technology, the ...