To promote her cosmetic brand Haus Labs’ latest product release, Gaga hit the booth for a fun flirty jingle. Over on TikTok, ...

For these French teens, some young American beauty brands have become more relevant than their legacy French competitors.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Model Hailey Bieber is exploring a sale of her makeup brand Rhode that could be worth more than $1 billion, according to ...

Calling all Beauty Insiders! Sephora’s annual Savings Event is today through April 14, which means you can now score up to 20 ...

Those natural essential oils you love in your skincare? More than 90% of a plant is typically discarded during the oil ...

"La Roche-Posay's fragrance-free Cleansing Oil is also such a bathroom staple, so I always make sure to pick one up while ...

Discover the top 7 must-have makeup essentials that every beginner needs to build a simple, stylish, and flawless starter kit ...

Trump’s tariffs have rocked global trade. As the EU weighs its response, experts weigh in on what beauty and personal care ...

White Lotus' star Michelle Monaghan is celebrating her first-ever beauty campaign with U Beauty by sharing the products on ...

Bieber has tapped investment bankers at JPMorgan Chase and Moelis to find a buyer for the cosmetic brand that she launched in ...

The highly anticipated Sephora Savings Event 2025 kicked off for Rouge members on Friday, bringing 20% off practically every ...