From hiking pants and rain jackets to tents and backpacks, REI can be your one-stop shop for any outdoor adventure. Brands ...

Oprah Winfrey wore a polo sweater in an Instagram Reel from a recent podcast episode. Martha Stewart and Kristen Bell are ...

When we think of cardigans, it’s hard for grandmothers not to come directly to mind. And while I love my nanna, if someone told me that I, as a 26-year-old, dressed like her, then I wouldn’t ...

Smartwool socks combine durability, comfort, and performance with high-quality materials designed for everyday wear and ...

Merino wool outdoor apparel brands like Smartwool and icebreaker are pooling their resources to tackle circular fashion ...

Wool is an incredible natural fiber -- it’s sustainable, biodegradable, and recyclable. Yet the U.S. market struggles to ...

The REI Outlet section is packed with deals on outdoor and athleisure wear right now from Hoka, The North Face, Patagonia, ...

Centric Software® proudly announces that Wool & Prince, a Portland-based direct-to-consumer fashion brand known for its innovative merino wool apparel, has adopted Centric PLM™ to streamline workflows ...

We’ve been shouldering hundreds of garments made from this wonder fiber in our quest to find the best merino wool shirts, and now, half a decade down the road, we’ve identified a slate of 14 ...

The best gear in the world right now, from Windsor’s classic trench coat to Apple’s latest tech and a John Smedley rugby ...