Among mobile gamers, 43% will research a new product after seeing an in-game ad, per new research from the game developer.

Spotify has debuted new ad tools and capabilities, including 'Gen AI' ads and programmatic ad buying via partnerships.

A Shenzhen-based firm has set a new world record by developing the world’s largest LED mesh flying screen. The LED mesh ...

Mobile advertising offers key lessons for building signal-agnostic, media-neutral, and privacy-first measurement across today ...