This year, Fox is continuing the tradition of debuting a new look for the NFL at the Super Bowl. The scoreboard, or scorebug as it's commonly referred, has been the time when broadcasters like to ...

The NFL and 21st Century Fox on Wednesday announced the new five-year partnership, which kicks off this fall. The $3.3-billion pact to televise Thursday games represents a big bet at a time when ...

Visit Business Insider's homepage for more stories. Fox brought a new look to its NFL broadcast on Sunday, debuting a new scoreboard graphic during the Super Bowl between the Kansas City Chiefs ...

Fox will become the latest network to debut a new score bug during the big game, replacing the graphic it began using in Super Bowl 54 and deploying a new one to keep viewers updated with vital ...