The “Just Do It” slogan feels like it’s been around forever, but it actually only came about in 1988, when ad executive Dan ...

It was Wieden who created the “Just Do It” phrase for Nike back in 1988. At the time Nike was relatively small sportswear brand and the first client for Wieden and Kennedy.

Can Nike Solve One of Running’s Final Frontiers? Maybe Its Latest Tech Already Has After shattering the women’s mile record, Faith Kipyegon squares up against the four-minute barrier. It’s a good ...

‘She Runs the World’ Review: What Happened When Nike Thought It Could Beat Track Star Allyson Felix Focused on more than just sports, the documentary takes a surprisingly tender turn as it ...

From long lines to a delayed start time and a finale concert with Doechii, here's everything that happened at the Nike After Dark tour at SoFi Stadium.

Kipyegon, a three-time Olympic champion, fell seven seconds short of her goal in an extravagant event hosted by Nike, but Olympic medalist and Breaking4 pacer Georgia Hunter Bell tells Jack ...

Davenport West discus ace Nolan Dempsey wanted to have fun at nationals, he ended up doing a lot more than that. He won the thing.

Anthony Edwards' signature basketball shoes are taking over football fields in 2026.

Experts Say VO2 Max Is the Most Important Health Metric—But Just How Do You Improve It? High-intensity interval training is important, but coming back to your breath can be crucial to helping ...

Macy’s is running a TODAY ONLY sale on Nike sock bundles—and the price beats Walmart! Get the Nike Unisex Everyday Plus Cushioned Training No-Show Socks (6 pairs) for just $15.99 (regularly $28).

Memphis Grizzlies guard Ja Morant's signature Nike basketball shoes are currently on sale for just $39 in select styles at Dick's Sporting Goods.