According to NBC News, a spokeswoman from Notre Dame said that the creation of the new logo started in 2024.

Notre Dame has unveiled a football-specific leprechaun logo, the Athletic Department announced Thursday morning. Here’s the ...

In a move that only college football fans can truly understand and appreciate, Notre Dame is revamping its iconic "Leprechaun" logo ahead of the 2025-26 athletic calendar. The Fighting Irish unveiled ...

The Notre Dame Leprechaun is a secondary spirit mark of Notre Dame athletics. Its long-standing history represents the tenacious spirit of the Fighting Irish and their determination. The Leprechaun is ...

For the first time in 48 years Cracker Barrel's new logo will stand alone in text. The change is part of the company’s “All ...

Since its debut in 1977, Cracker Barrel's iconic logo has remained the same -- save for a few slight updates. But not anymore ...

Notre Dame football unveiled a new Leprechaun logo for the 2025 season, taking inspiration for former star safety Xavier Watts.

Cracker Barrel is marching forward with an ongoing makeover. And to the dismay of some fans, the chain's new logo now ditches ...

Cracker Barrel said its new logo is aimed at creating "an enhanced brand look and feel." Some customers aren't happy.

Nostalgic fans of the interstate staple lamented the loss of its country kitsch, while some conservatives blamed “wokeness” ...

CEO Julie Felss Masino defends Cracker Barrel's controversial rebranding efforts amid widespread social media criticism ...