When Dax Cross co-founded Revenue Analytics in 2005 alongside his father and brother, he was building on a deep legacy of ...

By making the most of data-driven metrics and diagnostic tools, companies can create a more efficient and effective sales ...

The board of directors of European trade alliance, European Marketing Distribution (EMD), has elected Maniele Tasca as its ...

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IO Interactive, the award-winning developer and publisher behind the globally-acclaimed HITMAN franchise, is proud to announce the promotion of Olivier ...

As the digital economy surges ahead, the intersection of music and gaming is rewriting the rules of rights management, royalties, and creator payouts. Digital Music News, EA Music Group, and Tipalti ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

He was a key member of the management team of Turnitin ... built an impressive customer base of major global brands, and accelerated revenue growth. "From being a business with high potential, we are ...

With the prudence concept, i.e. there is a higher burden of proof for revenue recognition than for expense recognition, what steps does one need to take to ...

Turners Automotive Group has capped off a decade of growth with a record net profit after tax of $38.6 million ...

Transcript: B2B Revenue Marketing and Closing the Credibility Gap With Jim McHugh Marketers often live in their own little world, and too often that world seems—at least to the C-suite—to have nothing ...