How to Design Your Consumer Brand to Command a Premium Price
Clever, modern design can help you find your early audience. Unless you are Mark Cuban rich, you do not want to launch a new consumer brand at or below average prices in your category. Yes, your new ...
Ferrari and Hot Wheels Rekindle Their 1/64-Scale Bromance
From the fearsome F40 to the legendary 365, the storied 312P, and the namesake LaFerrari, Hot Wheels has just pulled some ...
What Is Brand Personality—And How Can Small Businesses Develop One?
But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small businesses can ...
A Design Showcase Takes It to the Streets of Workaday Milan
Convey, an exhibition of products by emerging companies, will drop the items into commercial spaces where fairgoers rarely ...
The Daily Orange5d
Solace Collective provides neurodivergent considerations to fashion
Solace, a clothing company created by Syracuse University students, highlights the fashion needs of people who are ...
Auralee, the Japanese fashion brand for design purists
When the Japanese designer Ryota Iwai, 41, founded his clothing brand Auralee in 2015, he didn’t intend it to end up on a ...
Grit Daily6d
Creating a Warm Welcome: Effective Welcome Email Examples
Harnessing the knowledge of industry experts, this post delves into the art of crafting effective welcome emails that ...
Cartier’s Revived Tank à Guichets Is Making an Old-School Design Feel New Again
At Watches and Wonders 2025, Cartier revived its Tank à Guichets, a Jazz Age design that introduced collectors to digital ...