Social media is the new front door for small businesses — forming an integral part of any business's marketing plan. Man ...

The marketing landscape where brand marketing takes place has been transformed by social media and digital marketing.

Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...

While maintaining a presence on established social channels is important, exploring new platforms offers a chance to connect ...

Two new MU Extension publications, which are available for free download, help business owners take on social media with a ...

but also by social, economic, demographic and psychological factors, has been used since the early 80s to give a more accurate picture of the target consumer. A newer twist is cohort marketing ...

The “My Kind of Holiday” campaign extends across mobile, radio, in-store, catalogs and social media ... has played a growing role in Target’s holiday marketing in the past few years.