By promoting your brand through video, you can build deeper connections with your audience and succeed in today's highly ...

Explore how real-world brands are using AI to understand their audiences, anticipate churn and personalize at scale.

Mississippi State women's basketball player Chandler Prater has received vulgar comments directed at her on social media after she was involved in the play that ended the season for Southern Cal ...

Digital media influence in Africa is being shaped more by strategic platform execution than population size, according to a ...

Democrats are revamping their social media strategy and testing new messaging to counter President Donald Trump's second-term agenda and his dominance in the news cycle. Out of power throughout ...

Entrepreneurs looking to engage their audience with immersive visual stories will find aiCarousels a valuable tool. Durable offers AI-driven reputation management by monitoring social media mentions ...

The viral 'Prashant' trend, initiated by content creator Ayush, has captured social media, with brands like Swiggy and Britannia cleverly integrating it into their marketing. The trend involves a ...

In today’s digital-first landscape, social media plays a critical role in shaping audience engagement, brand perception and customer relationships. For communications and marketing professionals ...

Social media platforms provide a powerful channel for reaching and engaging with a large audience, which can help increase brand awareness and recognition. Engaging with customers through social ...

Kevin P. Giang Barrera, a Ph.D. candidate at Georgia State University's (GSU) J. Mack Robinson College of Business, is making strides in the field of marketing through his research, teaching, and ...

Lila Abassi, an assistant professor of medicine at Mount Sinai's Upper East Side hospital, was let go earlier this month after a probe into her controversial social media activity, a hospital ...

And unlike many other quality news outlets, we choose not to lock Americans out of our reporting and analysis with paywalls ... adults in the UK believe social media should be banned for under ...