The NBA and National Basketball Players Association today jointly announced that the Los Angeles Lakers’ Luka Dončić and the ...

On Monday, the league announced that Los Angeles Lakers guard Luka Dončić held the highest-selling jersey for the 2024-25 ...

One of the NBA’s brightest superstars surpassed league legends LeBron James and Stephen Curry in jersey sales this season. A ...

Los Angeles Lakers guard Luka Doncic dethroned his teammate LeBron James and Golden State Warriors All-Star Stephen Curry as ...

The NBA and National Basketball Players Association has announced that Los Angeles Lakers star Luka Dončić has topped the ...

With his help, they claimed the third seed in the Western Conference with a 50-32 record, and many feel they now have at ...

Luka Doncic's No. 77 Lakers jersey was the NBA's most popular jersey for the 2024-25 regular season based on NBAStore.com ...

As Stein also noted, Doncic is the first international player to lead the NBA in jersey sales for a single season. Golden ...

In a groundbreaking moment for global basketball, Los Angeles Lakers star Luka Doncic has become the first international ...

Luka Doncic makes history as the first non-American player to top the NBA's most popular jersey list, pushing the Lakers to the forefront of global merchandise sales.

That's because Luka Doncic's No. 77 Lakers jersey was the NBA's ... the first player other than LeBron James or Stephen Curry to hold the lead in jersey sales since the 2012-13 regular season ...