Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

really heated up when Jordan accepted a fine to play in his red-and-black Nikes. From that moment on, fans knew their favorite player’s shoe brand just as well as they did his jersey number.

Under Armour is back with the NFL after it canceled a deal with the league in 2021. STORY HIGHLIGHTS Under Armour Inc. cleats and gloves will be back on NFL fields this fall for the first time in ...

It always seems to happen and Under Armour was waiting with opened arm. No matter how deep the NFL Draft is at other ...

Following up on their new NIL roster additions ahead of the NCAA Tournament, Under Armour has signed a future college basketball player who is a major player in the social media game. South ...

Under Armour is back in the NFL shoe and glove game. And it has added to its portfolio of athletes the likely top overall pick in next week’s draft. Former Miami — and likely Tennessee — quarterback ...

It always seems to happen and Under Armour was waiting with opened arm. No matter how deep the NFL Draft is at other positions, the team with the No. 1 pick usually needs a QB, so it is inevitable ...

Under Armour is ... provides all uniforms. That contract will end in 2038. Nike – which has angered conservatives by aligning its commercials with women's sports and Black athletes ...

Under Armour re-sculpted the upper of the Infinite Elite 2 to reduce its overall size. The engineered mesh upper—with a neoprene-like collar—isn’t as textured and ornate as the original ...