If you’ve messed around with Microsoft’s “free” Office web app, you’ve quickly discovered that it stinks, for one important reason: You can’t actually ...

A new report from Opera shows that in-application ads generate an average 1.53 percent click-through rate compared to mobile Web ads with a 1.12 percent click-through rate, pointing to the growing ...

Within the medium, the average user spends nearly 200 minutes in mobile applications daily, compared to 22 minutes on the mobile Web. Users also have a tendency to spend more time in-app. In-app ...