Famed basketball patriarch LaVar Ball had high praise — and even higher expectations — following his son Lonzo Ball’s trade ...

The Cleveland Cavaliers acquired Lonzo Ball from the Chicago Bulls, which means people in Northeast Ohio will be hearing a ...

Before he was ever drafted into the NBA, Lonzo Ball already had his own signature shoe from Big Baller Brand — the ZO2. That only came about after Nike, Adidas, and Reebok elected to pass on ...

When Ball's father LaVar first began promoting the ZO2 Prime in 2017, the shoe's website claimed it was "meticulously developed at every stage by Lonzo Ball." ...

Big Baller Brand debuted the rookie’s shoes in May 2017, before he played a minute with the Lakers. The $495 signature “ZO2 Prime” had an underwhelming debut with 263 sold on the first day.

Lonzo Ball Changed His ZO2 Big Baller Brand Shoes After Each Quarter of Summer League Lonzo Ball revealed that his early ZO2 shoes would “explode” after just a few minutes of game action.

The shoes were so problematic that BBB switched to selling ZO2 Prime Remix shoes instead. Lonzo even seemed to suggest that his play suffered from wearing the original sneakers.

Ball revealed his Big Baller Brand signature ZO2 sneakers would rip apart and his manager was prepared to swap them out every quarter with a backpack full of more shoes.

Lonzo Ball has been an open book as of late. Earlier in the week he sat down with Big Boy and doubled-down on his take that Future has more classics than Nas. Now he is admitting that his BBB ZO2 ...

Los Angeles Lakers guard Lonzo Ball revealed his second Big Baller Brand signature shoe on Wednesday. In an exclusive feature by SLAM magazine, Ball showcases his new "ZO2.19 shoes" in a video ...

Lonzo Ball has a new signature ZO2.19 shoe from his father's Big Baller Brand. The shoe is also priced at $200 -- a huge drop from the original $495 price for the first ZO2 shoes. But before ...