On Aug. 9, 1944, Smokey was created as a fictional bear to help the Forest Service spread the word about fire safety and forest ... iconic slogans matched with cartoon characters.

Smokey Bear was born on Aug. 9, 1944, as the fictional face of forest fire prevention. It’s the longest running and most successful advertising campaign in American history, according to the U.S ...

The Smokey Bear cartoon and public service ad first ... that Smokey would officially be used for publicizing forest fire prevention. After the Forest Service gained custody, Smokey found a home ...

As fire crews around ... Droughts and increased forest fires are two of the worst impacts of global warming, wreaking havoc around the globe. However, a beloved cartoon mascot also deserves ...

His message of fire prevention in the great outdoors is just as important as it was 80 years ago, according to the U.S. Forest Service. Smokey Bear had some big shoes (make that hooves ...