Human-Computer Interaction (HCI) has evolved significantly to incorporate emotion recognition capabilities, creating unprecedented opportunities for adaptive and personalized user experiences. This ...

"Unconscious", "subconscious", or "non-conscious" are distinct psychological terms with specific meanings in the realm of ...

Optimize content and media spend by measuring consumer responses to videos, ads, movies and TV shows – unobtrusively and at scale. Understanding audience and consumer engagement is more crucial than ...

The Uncanny Valley affects trust in human-robot interaction, making near-human robots appear unsettling. Eye tracking and facial expression analysis reveal how subtle imperfections in movement and ...

The quiet eye in sports is the final, focused gaze before a critical action, enhancing precision, decision-making, and performance under pressure. Discover its science, benefits, and how athletes can ...

iMotions enables you to complement traditional marketing research and consumer testing tools by integrating state-of-the-art sensors with user-friendly software. Our solutions can be used to explore ...

Neon by Pupil Labs is leading the field of mobile eye tracking with its innovative, modular designs. Combining adaptability, affordability, and research-grade precision, Neon is positioned as one of ...

As 2024 has come to an end, we look back at the remarkable research powered by iMotions software. Researchers from a wide range of fields have leveraged these cutting-edge tools to tackle new ...

1. Shimmer3 GSR+ Unit Features: The Shimmer3 GSR+ Unit is a versatile galvanic skin response device designed for high-precision data collection. It features Bluetooth connectivity, real-time data ...

Food evaluation is a topic central to consumer research and food marketing. However, there is little consensus regarding how consumers combine sensory stimuli, product information, and visual ...

How the Lab Works iMotions Lab enables efficient study setup, data collection, and analysis in a single platform to assess UI & Usability factors like cognitive load, emotional- and attention metrics.

Employee Wellbeing and Engagement Programs iMotions Lab integrates tools like ECG, facial expression analysis, and voice analysis to monitor stress, emotional states, engagement levels, social ...