Rhoback taps Texas A&M’s Marcel Reed for its latest NIL campaign, spotlighting the QB’s rising star and off-field brand power ...

The topic of name, image and likeness sparks debate amongst generations of college sports enthusiasts. Regardless of what ...

Marcel Reed may just have become the best-dressed athlete to walk around College Station. The Texas A&M starting quarterback ...

Every program across the state has a different interpretation of what data is subject to open records laws and how that data ...

Canady will also get the chance to reunite with former travel ball teammate Jackie Lis, who comes to Texas Tech after being ...

Tech hasn't won an outright conference championship since 1955 but will head into the 2025 season with a Big 12-title-or-bust ...

Guyton, who stands at 6-foot-3 and 240 pounds and racked up 33 tackles for loss and 16.5 sacks in 20 high school games, is slated to earn roughly $900,000 as a freshman. That jumps to $1.2 million as ...

Money can't buy happiness, but it can certainly help stock a loaded recruiting class. Just ask the Texas Tech Red Raiders.

For a few months last fall, the Texas Tech Red Raiders were like kids in a candy store. They wanted everything, threw everything in their basket at check-out, a ...

In four years, Steve Sarkisian has turned Texas around, and now the Longhorns are No. 1 in the preseason US LBM Coaches Poll. How did they get here?

Programs across the country have made significant investments in building NIL infrastructures to attract and retain top-tier talent. Leading the charge are schools like Texas, Oregon, and Miami, where ...

Arch Manning entered Texas as the nation’s top recruit in the 2023 class, but he spent his first two seasons backing up ...